The Wizarding World of Harry Potter merchandise available throughout Universal Orlando is some of the most exciting and desirable stuff you can purchase with your vacation dollar. On this page we will take an in-depth look at what’s available, where you can buy it, and how much it costs – with a special focus on Hogsmeade. And you don’t want to miss our photo gallery at the bottom of the page, which features 55 full-screen images.
Please note that our prices are rounded to the nearest dollar and do not include sales tax.
This sweet shop inside the Wizarding World of Harry Potter – Hogsmeade is full of unique, tasty items familiar to any Harry Potter fan. Common sweets, and those unique to the books and films include Chocolate Frogs (with the collectible trading cards inside), Lemon Drops (Dumbledore’s favorite), a variety of other candy jars, Bertie Bots’ Every Flavor Beans, Chocolate Wands, Fudge Flies, Peppermint Toads, Sugar Quill pop, Acid pop, Blood pop, Candy Frog pop, Big Swirl pop, Chocoballs, Candy Floss, various Binned Sweets in a bag, Exploding Bonbons, Fizzing Whizzbees, Salt Water Taffy, Pink Coconut Ice, Candied Skull, Chocolate Cauldron, Pepper Imps, Tongue Burner mints in a tin, Pumpkin Juice, and Ton Tongue Toffee. Expect to spend between $4 and $20 for the edible merchandise in Honeydukes.
The Owlery, Dervish and Banges
These two shops are combined into one category because they share the same building along with Ollivander’s Wand Shop. Inside these walls, you will find approximately 17 different character collectible wands along with a selection of about 13 non-character collectible wands that cost $37. Interactive wands are available here, too, for $45. You can also purchase a wand collectors set with display stand of Dumbledore’s Army for $150, which includes the wands for Harry Potter, Ron Weasley, Hermione Granger, Ginny Weasley, Neville Longbottom and Luna Lovegood. A Tri-Wizard Champions wand collection for $150, complete with display stand, is also available. It includes the wands for Harry Potter, Cedric Diggory, Viktor Krum and Fleur Delacroix. Other unique high-end items: The Hogwarts Houses Quidditch Chess set for $300, which includes pieces for all four houses; a desktop model of Hogwarts Express; Deathly Hallows symbol necklace; and Horcrux items including rings and necklace.
Lest you have not had your fill, these shops also offer Hogwarts’ House related items like robes in sizes from XXS to XL for $120, scarves $35, t-shirts $22 to $27, sweatshirts $60, ties $30, backpacks $20, banners $23 and pillows $29. Wizard hats are $25. Quidditch items, including bludgers, quaffle balls and snitches, range in price from $17 to $22. There is a toy broom for $33. Replica brooms not intended as toys are $250 to $300. You can also find a battery operated Master Book of Monsters for $35. Stationery items like quills $30, Hogwarts’ House journals $19, wax & seal kit $19 and parchment paper $10.
What about Ollivander’s Wand Shop?
Ollivander’s Wand Shop in Hogsmeade is home to an interactive wand experience. Although it has the theming of a shop, you cannot actually purchase anything here. (Instead, wands are sold at the adjacent Dervish and Banges, even those which have chosen a wizard.) Visit our Ollivander’s in Hogsmeade page to learn more.
Filch’s Emporium of Confiscated Goods
In this store, which also serves as the exit to Harry Potter and the Forbidden Journey, you will find some of the “darker” items and unique t-shirts related to the Harry Potter series. Specialty hats like The Sorting Hat and Dumbledore’s Hat are $30 and other caps are $22. Toys and puppets including the Weasley’s car, Omnioculars and Hedwig hand puppet, range from $13 – $35. Azkaban and other photo frames are $13 to $25. Various mugs touting the Ministry of Magic, Azkaban, Hedwig and the Tri-wizard tournament range from $16 to $20. Hogwarts Houses, Muggle, Wizard, Ministry of Magic and Fluffy t-shirts can be found for $22 to $32. Hogwarts scarves $35, gloves $20 and sweatshirts $60 are also available. Backpacks and duffel bags with the Ministry of Magic, Hogwarts or House logo are $40 to $53. Playing cards with images from the Harry Potter movies are $15 a pack. You can also find various types of Harry Potter ornaments for $17 and luggage tags $8.
Because getting into the souvenir shops at the Wizarding World of Harry Potter can be a bit difficult, the area now features several outdoor merchandise kiosks. These offer various items including wands $37, key chains $10, collector pins $8 to $20 and lanyards $10.
The best stuff at Hogsmeade
With so many souvenir choices available at Hogsmeade, it can be tough to know where to start. In an effort to help you kick off your spending, we’ve compiled a shortlist of what we feel are the best items in terms of their novelty, collectibility, and value for first-time visitors.
1. Chocolate Frogs (Honeydukes) – delectable chocolate frog with a collector’s card of famous wizards and witches inside. $10
2. Bertie Bott’s Every Flavor Beans (Honeydukes) – every bean has a unique taste, including banana, grass, watermelon, and soap (up to 20 flavors). $11
3. Authentic house scarves (Filch’s Emporium of Confiscated Goods) – show your Hogwarts house spirit while keeping warm and looking fashionable. $35
4. Post card and Hogsmeade postmark (the Owl Post) – purchase a few postcards and have them postmarked “Hogsmeade” for free. $1 each postcard
5. Framed Marauder’s Map (Filch’s Emporium of Confiscated Goods) – detailed footprint of Hogwarts Castle encased in a wood finish display frame. $70
A reader’s experience with her Hogsmeade merchandise
Aleahn, one of our readers, posted this information about what her family purchased at the Wizarding World of Harry Potter – Hogsmeade. We have included it here to give you an idea of what you might spend once you are on-site:
Here’s a pic of our WWoHP purchases I took in the hotel before we packed up our last night.
- Two wands at $37 a piece
- Two butterbeer mugs $8.99
- Honeyduke’s Lemon Drops $13.80
- Pygmy puff $15.93
- Gryffindor #7 t-shirt for me – just subtle enough that only real fans will know what it is! $29
- Hogs Head mug $11.49
Also bought, but not pictured:
- Universal fridge magnet $3
- SpongeBob beanie $14.86
- Patrick beanie $14.86
- Hogwarts crest Christmas ornament $17 (Family doesn’t know about this. Surprise for Christmas!)
We spent around $213 on souvenirs. The kids both received $50 gift cards for Easter, so they bought some of the above with them. I didn’t have a hard and fast number, but we stressed only picking a few things and bought on the last day so we had a chance to see what all was available. We also bought a few gifts for those at home, but I’m not including those.
I feel we got our money’s worth from the butterbeer mugs. We bought those early on the first day and used them as our refill mugs for all three and a half days. We drank a lot of free water from them! We were really the only people I saw using them outside of Hogsmeade – not sure why. We clipped them on a carabiner to the backpack. Worked well for us.
Word of caution
The most important thing you need to know about shopping inside the Wizarding World of Harry Potter is that the shops are small in every sense of the word. The purpose of their intimate size is to reflect the “boutique” nature and stay true to the stories you’ve read. While this sounds great on paper, we’re sorry to say that it can be extremely uncomfortable in practice, particularly for guests requiring special assistance. It literally takes no more than a dozen people to fill up any one of these shops, and with thousands of Potter fans visiting the area each day – well, you can do the math. That’s why, if browsing through the merchandise inside Diagon Alley and Hogsmeade is something you’re greatly looking forward to, it’s absolutely essential that you read our How to ensure your trip to the Wizarding World is a success! page.
If you do find that the shops inside Diagon Alley and Hogsmeade are simply too packed for you to navigate them comfortably, remember that you can buy Wizarding World merchandise at the front entrance gift shops and at the Universal Studios Store in CityWalk. In addition, you can purchase select items in the Universal stores at the on-site hotels and at the Orlando International Airport. Last but not least, a decent selection is also available for purchase from Universal’s official online merchandise store.
Thanks for reading our page covering Wizarding World of Harry Potter – Hogsmeade merchandise. We also have a page dedicated to Diagon Alley merchandise, and if you’d like to learn even more, be sure to check out our general Shopping & merchandise at Universal Orlando page for more information and tips on how to save money.
Hogsmeade merchandise – photo gallery
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